Creating a street stall for a one day event to sell hand made scarves from Bangladesh is not my usual design brief, especially if the budget had to be kept at an absolute minimum. But there is always a way, even if it means going to the DIY shop..
Luxembourg based media group ‘Maison Moderne’ has commissioned me to design a TV set for its new venture, paperJam TV.
The design concept is based on an intricate curtain wall featuring numerous cut-outs based on the pattern of the existing paperJam logo. The idea was to create a notion of visual depth and shadows that ‘texture’ the background in an otherwise extremely confined space (4,5m X 3,5m). The pattern also helps to blur the scale and make the space appear larger then it really is.
Additionally we installed RGB LED’s to graze up the walls behind the hanging ‘curtains’. These LED’s are individually addressable, enabling the background to be animated by gently pulsating and changing colour schemes.
Photo: © Olivier Minaire / Maison Moderne (TM)
paperJam TV: www.paperJam.TV
I really like the look and feel of this cake shop. After seeing so many ‘design’ cake shops and patisseries I found it refreshing to see a shop around the corner from where I used to live that focuses on the cakes and not on an over-designed interior or branding. Even the signage is hand painted on the window.
Of course this is also becoming trendy and its not such a new idea, but it still feels honest and works very well with the idea of selling home made cakes. Also, I like the fact that you can create a beautiful shop with almost no budget and a trip to the brocante. I would love to do a project like that.
A very small but dynamic, elegant and highly versatile space commissioned by the Union Commerciale de la Ville de Luxembourg.
Primarily it is a place where visitors can get any shopping information (opening hours, retail services, maps, customised shopping trails …etc) the city has on offer. Within that primary task of giving out information it is also a place where the city’s retailers can celebrate particular themes and organise special events & exhibitions.
Furthermore, the second aim of the space was to establish best practice retail design with innovative materials and finishes. The floor is made from two coloured resin floor (made from cast Polyurethane). The grey brown floor is split in the middle by a central band of white that invites the visitor in from the outside. This band is then folding up to create a central display made from thermoformed partially back-lit white Corian sheets.
By contrast, all the walls are lacquered in a warm dark and super mat Nextel paint finish. This material, often used on control panels and dashboards, is hard wearing and extremely light absorbing to minimise light reflections and emphasis the artifacts & displays. Moreover, the lighting is kept low to focus on the displays and create a beautiful museum like experience.
Cramped into an area of only 50m2 the space is packed with multiple functionalities while keeping a sober and high-quality appearance.