Georges Zigrand's Blog

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A recent interior design project, finding the right balance between old & new, vintage & contemporary design, in the quest of ageing gracefully…

 

Traditionally fashionable

Posted in Branding, Colours, textures & surfaces, Retail environments by zigideluxe on 16/03/2013

Stella McCartney shop flooring, traditional and innovative at the same time.

StellaMcCartney_shop_low

Quality banking

Posted in Branding, My projects, Retail environments by zigideluxe on 24/04/2012


Interior concept for the 74 branches of the Banque et Caisse d’Epargne de l’Etat, a national institution in Luxembourg – designed by  Teisen-Giesler Architectes & integratedPlace.
We elaborated a scheme conveying the notion of safety, tradition, quality and long established values. By emphasising solid build elements made from cast terrazzo and oak we underlined the trustworthy image of the bank. Timeless shapes and high quality materials should also underline the fact that the bank, with it’s long history, is here to stay.

The design proposal were elaborated following an closed competition initiated by the BCEE.

Chez Jeannette

Chez Jeanette

The more you can do with LED technology the keener I get of the old fashioned neon sign aesthetics. I saw this great neon sign in Paris above the bar of the Café Jeannette, rue du faubourg Saint Denis. I very much like the way it extends into an architectural feature delineating the space of the bar and not limiting itself to just be a sign.

It also made me think of the great Kraftwerk song ‘Neon Lights’:
Shimmering neon lights
And at the fall of night
This city’s made of light…

A proper cake shop

I really like the look and feel of this cake shop. After seeing so many ‘design’ cake shops  and patisseries I found it refreshing to see a shop around the corner from where I used to live that focuses on the cakes and not on an over-designed interior or branding.  Even the signage is hand painted on the window.
Of course this is also becoming trendy and its not such a new idea, but it still feels honest and works very well with the idea of selling home made cakes. Also, I like the fact that you can create a beautiful shop with almost no budget and a trip to the brocante. I would love to do a project like that.

Cake shop in Victoria Park, East London

Shopping info point in Luxembourg city

A very small but dynamic, elegant and highly versatile space commissioned by the Union Commerciale de la Ville de Luxembourg.
Primarily it is a place where visitors can get any shopping information (opening hours, retail services, maps, customised shopping trails …etc) the city has on offer. Within that primary task of giving out information it is also a place where the city’s retailers can celebrate particular themes and organise special events & exhibitions.

Furthermore, the second aim of the space was to establish best practice retail design with innovative materials and finishes. The floor is made from two coloured resin floor (made from cast Polyurethane). The grey brown floor is split in the middle by a central band of white that invites the visitor in from the outside. This band is then folding up to create a central display made from thermoformed partially back-lit white Corian sheets.
By contrast, all the walls are lacquered in a warm dark and super mat Nextel paint finish. This material, often used on control panels and dashboards, is hard wearing and extremely light absorbing to minimise light reflections and emphasis the artifacts & displays. Moreover, the lighting is kept low to focus on the displays and create a beautiful museum like experience.

Cramped into an area of only 50m2 the space is packed with multiple functionalities while keeping a sober and high-quality appearance.

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