In collaboration with the Luxembourg based architects WW+ we have been commissioned by the city of Luxembourg – Service Ouvrages d’Art, Génie Civil, Constructions – to develop a signage concept & design manual to implement a comprehensive new signage system across potentially 15 public parkings owned by the city ( starting with the parkings Knuedler & Neipperg). A challenging task considering that the buildings have very different layouts and circulation principles.
Our user-focused approach has been to establish a clear hierarchy of the information and to prioritise on the, more vulnerable, pedestrian user ( the driver / user outside the car). We separated the signage system for drivers & pedestrians for clarity and reduced the graphic interventions & colours to a strategic minimum to maximise their effectiveness. Our main aim was to make the spacial perception and the navigation within the space as intuitive as possible.
Floor level information consists of a range of carefully selected bright colours, in conjunction with illustrations and large scale numerals. They are only indicated on the exit stairs bloc, creating an intuitive ‘visual pull’ towards them.
Graphic design: Laurent Daubach
Just finished a signage & wayfinding project for the Olympic Games of the Small Nations of Europe, held in Luxembourg this year. Very refreshing to work on a fast and short term project for a change. In collaboration with Luxembourg based Designbureau. Client: Comité Olympique et Sportif Luxembourgeois
Whoever wrote this is right to say that to many places are boring & dull – although a bit of paint, mixed with road dirt, would make this wall look a lot worse then it is now. But it is worthwile thinking about what else would work better…
While driving through the Burgundy region in France I came across this beautiful old factory building in the small town of Génelard.
I really liked the confident, almost out of scale, presence of the signage on the building. On top of that the signage is not an after-thought but completely integrated into the architecture. Compared to many of today’s undistinguished manufacturing halls it also tells the story of an admirable industrial pride.
The more you can do with LED technology the keener I get of the old fashioned neon sign aesthetics. I saw this great neon sign in Paris above the bar of the Café Jeannette, rue du faubourg Saint Denis. I very much like the way it extends into an architectural feature delineating the space of the bar and not limiting itself to just be a sign.
It also made me think of the great Kraftwerk song ‘Neon Lights’:
Shimmering neon lights
And at the fall of night
This city’s made of light…
When you walk around city centres you have to wonder if we need all that signage and graphic design. Often too slick, too loud and too perfect, over-designed corporate identities and graphics take away the human side of things. Maybe there are too many designers around that need to find work (and not enough courageous businesses).